Rare DM is the brainchild of singer, producer, and multi-instrumentalist Erin Hoagg. She crafts intimate, alluring tunes that seamlessly blend dark aesthetics with dance-pop sensibilities. Armed with a collection of vintage analogue synthesizers and drum machines and drawing inspiration from EBM, minimal techno, electroclash, post-punk, and bloghouse, Rare DM transforms the mundane into the magical. Her songs are dark and deeply intimate, rendering in raw detail the search for that special connection we all crave, but rarely find.
Rare DM first caught widespread attention after her viral video for "send nudes" sent ripples across the internet. Since then, Rare DM has seamlessly transitioned from the studio to the stage, captivating audiences across the globe with her magnetic energy & DAW-less live set. Her tours, spanning North America, Europe, and Mexico, have seen her share stages with esteemed acts including Molchat Doma, Mareux, Model / Actriz, and Drab Majesty. Festival highlights include Coldwaves, SXSW, Verboden, Flesh & Steel NYC, Substance LA, and Grauzone in Den Haag.